Shop by age

Parents shop by the stage their child is at, not by the kind of toy. Pick a stage and you will only see what fits it.

0-1

Babies, grasping, rattling, first textures

Everything goes to the mouth, and a toy is judged on how it feels.

At this stage a toy does not need to do anything clever. It needs to be the right weight, the right size for one small hand, and able to survive being chewed, dropped and washed.

What to look for at this stage

  • Easy to hold in one small hand
  • Washable, because everything ends up in the mouth
  • No piece small enough to swallow

1 toy for 0-1

See all ages

Still not sure which stage?

Tell us how old they are and what they are into at the moment, and we will point you at two or three that suit. No obligation to buy.

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